U.S. flag An official website of the United States government
  1. Home
  2. Tobacco Products
  3. Public Health Education
  4. Public Health Education Campaigns
  5. This Free Life Campaign
  6. This Free Life Campaign Resources
  1. Public Health Education Campaigns

This Free Life Campaign Resources

This Free Life Campaign Resources

FDA's goal is to keep “This Free Life” authentic through a peer-to-peer approach. The “This Free Life” campaign website and social channels are intended for the campaign target audience: at-risk LGBT young adults. Public health organizations and other interested stakeholders can and should use FDA's social media channels, including @FDATobacco  on Twitter and www.facebook.com/FDA on Facebook to engage with us around the campaign. We also have a list of suggested tweets that you can use.

To learn more about our research and evaluation efforts and the facts behind our campaign messaging platforms, download our campaign fact sheets intended for stakeholder audiences.

“This Free Life” Fact Sheets for Stakeholders

Campaign Overview

This Free Life Overview Factsheet thumbnail

Research and Evaluation

The Free Life Research and Evaluation campaign fact sheet thumbnail

“This Free Life” Ad: Our Story