Social and behavioral science includes, but is not limited to, experimental and quasi- experimental studies; economic analysis; surveys of representative samples; quantitative and qualitative assessments of, for example, target audience perception, understanding, associated behavioral intent, and behavioral change; expert elicitations of best practices, mental models, and decision analysis; etc.
Dannielle Kelley, Ph.D., M.P.H. (CTP)
For leading a multi-prong research program to understand youth use, perceptions, and intentions to use tobacco products by analyzing digital tobacco marketing.
Brian Lappin, MA
For excellence in advancing public health communications by implementing customized, real time dashboards and "buzz" reports to allow FDA to produce automated measures of social media data themes.