Tobacco Products

Public Health Education

While there has been significant progress in educating the public about the dangers of tobacco use, it still remains the leading cause of preventable death in the United States. With tobacco use almost always initiated during adolescence, FDA invests in a number of public campaigns to help educate youth about the dangers of tobacco use.

Tobacco products are harmful, yet widely used, and are responsible for severe health problems in both users and non-users. These health problems include several kinds of cancer and lung and heart disease, all of which often lead to death.

Health Information


Public Education Campaigns

FDA is investing in a number of public education campaigns: The Real CostFresh Empire, This Free Life, and Every Try Counts to help educate youth and young adults about the dangers of tobacco use and to encourage addicted adult smokers to quit. Rooted in science, these efforts are critical to achieving FDA’s public health mission.

The Real Cost campaign logo

Fresh Empire campaign logo

This Free Life campaign logo

Every Try Counts campaign logo


Youth & Tobacco

We are working to protect the health of America's youth and ultimately reduce the burden of illness and death caused by tobacco use, including:


Science & Research

FDA supports science and research to help us better understand tobacco use and associated risks so that we can reduce the public health burden of tobacco in the United States.

Page Last Updated: 09/18/2018
Note: If you need help accessing information in different file formats, see Instructions for Downloading Viewers and Players.
Language Assistance Available: Español | 繁體中文 | Tiếng Việt | 한국어 | Tagalog | Русский | العربية | Kreyòl Ayisyen | Français | Polski | Português | Italiano | Deutsch | 日本語 | فارسی | English