Tobacco Products

Public Health Education

While there has been significant progress, tobacco use remains a major problem in the United States—one that FDA is working hard to help reduce. Among other efforts, we are investing in a number of public campaigns to help educate about the dangers of tobacco products.


Tobacco products are harmful, yet widely used, and are responsible for severe health problems in both users and non-users. These health problems include several kinds of cancer and lung and heart disease, all of which often lead to death.

Health Information

Public Education Campaigns

We are investing in a number of public education campaigns, such as The Real CostFresh Empire, and This Free Life to help educate the public—especially youth—about the dangers of regulated tobacco products. Rooted in science, these efforts are directly linked to our authority to regulate the marketing and sales of tobacco products.

The Real Cost campaign logo

Fresh Empire campaign logo

This Free Life campaign logo

Youth & Tobacco

We are working to protect the health of America's youth   and ultimately reduce the burden of illness and death caused by tobacco use, including:

Page Last Updated: 04/18/2017
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