About FDA

CTP's Key Strategic Priorities

Every day, CTP takes action to protect American families, charting a new course for comprehensive change. CTP's Key Strategic Priorities are:

  1. Product Standards
    • Advancing a product standard strategy that yields strong standards to improve public health and that can withstand legal challenge
  2. Comprehensive FDA Nicotine Regulatory Policy
    • Establishing an integrated, FDA-wide policy on nicotine-containing products that is public health based
  3. Pre & Post-Market Controls: Regulations & Product Reviews
    • Exploring developing rules and guidance for:
      – Product review pathways
      – Tobacco Product Manufacturing Practices
      – Analytic test method validation
  4. Compliance and Enforcement
    • Inspection, investigation, monitoring, and review activities
    • Initiating appropriate enforcement actions that are supported by evidence
  5. Public Education
    • Educating at risk audiences on the dangers
    • Utilizing the tools given to us by Congress to maximize their potential and positively impact public health
"FDA intends to use the many tools at its disposal to continue the decline in tobacco use and to reinvigorate public determination to arrest the epidemic by making the next generation tobacco-free. The Agency remains committed to making tobacco-related death and disease part of America's past, not its future."

Mitch Zeller, director, the Center for Tobacco Products

Legacy’s Kenneth E. Warner Lecture Series

Learn more about CTP's key strategic priorities from Director Mitch Zeller's presentation at Legacy's Kenneth E. Warner Lecture Series.

A question-and-answer session between Legacy President and CEO Robin Koval and CTP Director Mitch Zeller. (Photo courtesy of Legacy)

FDA Basics Webinar

Director Zeller also was the featured guest on an FDA Basics webinar. Watch him speak about his three decades of work on FDA-related issues and tobacco regulation, as well as his top priorities for the Center of Tobacco Products.

Image of a YouTube video for the 20 Years Later: Returning to FDA to Regulate Tobacco Webinar


Page Last Updated: 08/08/2016
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