From: Jose M. Catasus [catasujm@sbac.edu] Sent: Tuesday, November 28, 2000 3:30 PM To: fdadockets@oc.fda.gov Subject: TV Adverstisements of Pharmaceutical Drugs I am seriously troubled by the possible consequences of the increasing practice of advertising pharmaceutical drugs on TV at "high peak" hours when children are watching. I really object to the whole concept of advertising prescription drugs anyway since the target audience should be the physicians and not the general public. The cost of advertising simply is added to the cost of the drugs and the public ends up paying more in order to produce more profits for the corporations which own the pharmaceutical companies and the advertising outlets. It's win-win for them and a loss-loss for us. But what concerns me most is the influence that such well designed advertising may be having on our children's view of the world and the impact that this may have on their developing conciousness. Please seek the same restriction as exists for pornographic materials on TV. Please let me know who I should contact in the executive or the legislative branches of our government to express my concerns and seek a remedy. Thank you. Jose M. Catasus