Prilosec Label Comprehension Study

10/25/00


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Table of Contents

Prilosec Label Comprehension Study

Purpose of Label Comprehension Studies

Main Study Characteristics

Main Study Characteristics

Product Purpose

Do Consumers Understand?

Troubling Result

Addendum Study

Addendum Study Questions

Addendum Study Results

Additional Addendum Study Questions

Additional Addendum Study Questions

Addendum Study Conclusions

Tested Label vs. NDA Label

Tested Label vs. NDA Label

Tested Label vs. NDA Label

NDA Label

Summary

Author: CDER USER