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Recall -- Firm Press Release

FDA posts press releases and other notices of recalls and market withdrawals from the firms involved as a service to consumers, the media, and other interested parties. FDA does not endorse either the product or the company.

Interstate Bakeries Issues Voluntary Recall of Mislabeled Great Value Bread in Certain Southern California Markets

Contact:
Mark Dirkes
(816) 502-4203

FOR IMMEDIATE RELEASE -- Kansas City , Missouri -- October 7, 2004 -- Interstate Bakeries Corporation is voluntarily recalling three varieties of Great Value white bread sold in 13 Wal-Mart stores in Southern California that do not list whey in the ingredient statement on the package label. People who have an allergy or severe sensitivity to whey or milk protein run the risk of serious or life-threatening allergic reaction if they consume the product.

Packages of the recalled bread are marked with the SELL BY DATES of September 20th through October 4th and the CODE NUMBERS 22264 to 22278 . The products being recalled are:

Great Value 24 oz. White Sandwich -- UPC 7874228542
Great Value 16 oz. White Round Top -- UPC 7874228540
Great Value 24 oz. Split Top White -- UPC 7874222914

The company has not received any complaints or reports of illness related to this mislabeling. People who do not have milk protein allergies can eat the product without concern.

During a routine review of product formulation, it was discovered that the whey used in these breads was not listed on the package ingredient statements.

Wal-Mart customers who purchased these breads at one of the 13 stores listed below and who are known to be allergic to milk proteins should contact Interstate Bakeries Consumer Affairs Office at 800-483-7253 for a refund. It is not necessary for customers without a milk protein allergy to return already purchased product.

Wal-Mart Stores carrying the recalled product are:

1. #1600 Ridgecrest, CA
2. #1660 Palmdale, CA
3. #2950 Palmdale, CA
4. #1879 Barstow, CA
5. #2032 Oxnard, CA
6. #2333 Apple Valley, CA
7. #2621 Simi Valley, CA
8. #2842 Corona South, CA
9. #2886 Pico Rivera, CA
10. # 2948 Santa Fe Springs, CA
11. #2952 Murrieta, CA
12. #3248 La Habra, CA
13. #3276 San Bernardino, CA

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