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U.S. Department of Health and Human Services

For Industry

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What are the requirements for placement of the graphic health warnings?

The Tobacco Control Act requires that the nine graphic health warnings appear on the top 50 percent of both the front and rear panels of each cigarette package.  FDA’s final rule requires that they appear on the left 50 percent of the front and rear panels of cigarette cartons.  Lastly, the Tobacco Control Act requires that the nine graphic health warnings also appear in the upper portion of each cigarette advertisement and occupy at least 20 percent of the advertisement.

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