Drugs

Drug Promotion

Watch Video

Transcript

FDA reviews advertising and promotional materials for prescription drugs to ensure the content isn’t false or misleading. FDA Drug Info Rounds pharmacists discuss the many elements surrounding the marketing and advertising of a prescription drug product. Regulated materials, required elements, and commonly encountered violations are reviewed.

Page Last Updated: 03/03/2016
Note: If you need help accessing information in different file formats, see Instructions for Downloading Viewers and Players.