About FDA

The Real Cost: Campaign Resources

Organizations that work directly with at-risk youth can help extend the campaign by sharing “The Real Cost” posters and social media channels with them. Partners who do not work directly with youth can share our resources with youth-focused organizations.

FDA's goal is to keep “The Real Cost” campaign authentic through a peer-to-peer approach. “The Real Cost” campaign website (www.therealcost.gov) and social channels are intended for the campaign target audience. Public health organizations and interested adults can and should use FDA's social media channels, including @FDATobacco disclaimer icon on Twitter and www.facebook.com/FDA on Facebook to engage with us around the campaign. We also have a list of suggested tweets that you can use.

Stakeholders who want to learn more about our research and evaluation efforts and the facts behind our messaging platforms can download or order our campaign fact sheets intended for adult audiences.

Campaign Fact Sheets for Adults
Campaign Overview Research & Evaluation Addiction Health Costs
A thumbnail of the The Real Cost Overview PDF The Real Cost Research and Evaluation PDF Handout Thumbnail The Real Cost Addiction handout PDF Thumbnail The Real Cost Health Costs PDF Thumbnail

 *** Source Information for Factsheets

The Real Cost Campaign Posters for Youth
Chemicals Lung Skin Teeth
The Real Cost Chemicals PDF Thumbnail The Real Cost Lung PDF Thumbnail The Real Cost Skin PDF Thumbnail The Real Cost Teeth PDF Thumbnail


Order Materials

If you would like to order more than the maximum quantity allowed, please send your request to FDAtobaccomaterials@fda.hhs.gov.

Page Last Updated: 01/27/2015
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